Maycreate Wins Best of Show

Saturday February 20th 2010

Maycreate Wins Best of Show

It’s official! Maycreate came away with the lion share of ADDY Awards this past Saturday night. The agency had a total of seven golds, eight silvers and the Best of Show. This far exceeded last year’s total of 10.

It was an overwhelming victory for all who produced the work and attended the event. The ADDY Best of Show was won for the campaign entitled, What Is Art To Me?  Created for Allied Arts, Chattanooga’s private, nonprofit united arts fund and arts council, the judges called it, “A well integrated campaign with good use of elements beyond traditional media that allowed the audience to become part of the campaign, not just consume it.”

For a closer look at the campaign, click on “Work” and then go to “branding.”

ADDY gold was awarded for everything from Southern Honda outdoor to some very unexpected collateral for the Community Foundation and the Brightbridge Corporation. Brian May, principal and creative director, spoke to the group of over 120 people from the advertising and marketing community after he accepted the award for Best of Show. He thanked the Maycreate team and went on to say that this success was a group effort born of hard work and never settling for second best.

All the work that received gold awards is forwarded to the 7th AdFed District judging in Baton Rouge, LA. If any of the work wins gold in Baton Rouge, it moves on to the National ADDY Awards competition in Washington, D.C.